Kernow North America, a supplier of digitally printable synthetic substrates, has announced the recent appointment of Tom Vendetti, direct sales manager, North America.

“I’m looking forward to working closely with the Kernow team to expand the sales footprint in NA through a focused effort to engage directly with market influencers, end-users, and brands. This initiative will serve as a supplement to the existing great relationships that Kernow has developed to this point,” comments Vendetti.

Having spent many years in the graphic arts, paper & film industry, Vendetti brings the necessary knowledge and experience to make an immediate contribution to Kernow’s aggressive growth plans in North America, the company says, adding that this newly created position and expanded sales focus will only help to develop more satisfied customers to add to our current mix.

According to Kernow, “Vendetti will provide the additional expertise we need to help broadly commercialize its innovative print solutions with North American customers; he will be promoting our innovative line of products including the KernowPrint for HP Indigo line of printable synthetic materials featuring Cobalt Coating Technology, FloorSharK and the MetaliK range.”